SPMT 270 EXAM 2 (WALTEMYER) ACTUAL 2025/2026 WITH VERIFIED ANSWERS

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SPMT 270 EXAM 2 (WALTEMYER) ACTUAL 2025/2026 QUESTIONS AND 100% CORRECT ANSWERS Who are sport consumers? - Answer -Sport consumer is anyone who buys, purchases, uses, a sportrelated product Spectator consumers - Answer -Watching cable TV Participant consumers - Answer -- Lift tickets using - Golf lessons - Yoga class Good Consumers - Answer -Buying sporting goods Reference Groups - Answer -Direct - Significant others (family friends) Indirect - Cultural Trends and Societal Institutions Situational Factors - Answer -- Geography/ Seasonal - Technology - Financial Motivations - Answer -- Spectator - Participant Spectator Need assistance on Online classes, Exams & Assignments? Reach out for instant help!! Full Course Assistance, Plagiarism-free Essay Writing, Research Paper, Dissertation, Discussion Posts, etc…. Confidential & Secure services. Tutors are available for all subjects! Email now at: tutorjean01@gmail.com - Answer -- Social: Affiliation, Family time - Individual: Appreciation, Self-esteem, Entertainment, Escape, Eustress, Economic Participant - Answer -Achievement, Mastery, Social Commitment - Answer -Attitudes and behavior ~ Attitudes: Beliefs, Feelings, Experiences ~ Behavior: Identity & Involvement Types of Sport Consumers (V.A.L. Typology) - Answer -- Innovators - Experiencers - Appreciators - Achievers - Believers - Patriots - Socialites Consumer Segmentation - Answer -- Demographics - Psychographics - Behavior Sport Organization Segmentation - Answer -- Type of sport - Geographic (CTR) - Marketing Mix - Sponsorship - Technology Marketing Research - Answer -A systematic process approach involving the collection, organization, examination, and presentation of information... to enhance decisions throughout the strategic marketing process Need assistance on Online classes, Exams & Assignments? Reach out for instant help!! Full Course Assistance, Plagiarism-free Essay Writing, Research Paper, Dissertation, Discussion Posts, etc…. Confidential & Secure services. Tutors are available for all subjects! Email now at: tutorjean01@gmail.com